Layer 01
SEO
Technical SEO, on-page, and content SEO. A quarterly baseline with rank tracking on the queries that move pipeline, not vanity keywords.
Services · Marketing
Marketing, sales, and ecommerce, run as one measured system.
SEO, AEO and GEO, ads, Google Business Profile, Local Services Ads, email, content, CRM, UX and CRO, and sales enablement, stitched together on the operations layer we rebuild first, and measured against your goals.
Most managed marketing services for small business run each channel in its own tool, with no shared signal underneath. Zyos runs marketing on a foundation it builds first, so attribution is legible, the CRM is clean, and the site converts. That is what makes the spend compound.
What we run
The marketing stack, every layer measured against business performance.
Take one surface or the whole function. The cadence is the same; the surface is different.
Layer 02
AEO and GEO
Answer engine and generative engine optimization: quick-answer-shaped content, entity stacking, and citation tracking for ChatGPT, Perplexity, Claude, and Google AI Overviews. The category most firms have not built for yet.
Layer 03
Paid ads and LSA
Paid optimization continuously, not weekly. Bid adjustments, creative refresh, audience expansion and exclusion, budget rebalancing, including Local Services Ads where they apply.
Layer 04
Google Business Profile
GBP cadence: posts, Q&A monitoring, service-area accuracy, citation health, and review velocity that compounds local credibility.
Layer 05
Content and email
Topic discovery, draft, editorial review, publish, measure, next-topic recommendation, plus email marketing that runs off the same content engine.
Layer 06
CRM, UX and CRO, sales enablement
The revenue surface: CRM hygiene and workflows, UX and conversion-rate optimization on the site, and sales enablement so marketing hands off cleanly to sales.
How it engages
Build it, then run it.
Marketing takes one of the two engagement shapes. Implementation stands up the capability; Managed Operations runs it on a monthly delivery cycle.
Implementation
Audits, rebuilds, and one-time builds: a site that converts, a CRM that is clean, tracking that is trustworthy. Fixed Price for a defined build, or Retainer when the work is continuous.
Managed Operations
The whole growth function operated for you as a subscription: content, ads, GBP, SEO, GEO, reviews, and reporting, reviewed on a monthly delivery cycle against your goals.
Marketing, FAQ
What buyers ask about managed marketing services.
Straight answers to what buyers ask about marketing, SEO, and GEO.
What is included in the Marketing vertical?
Marketing, sales, and ecommerce operations run as one system: SEO, answer engine and generative engine optimization (AEO and GEO), paid ads, Google Business Profile, Local Services Ads, email marketing, content generation, CRM, UX and CRO, and sales enablement. You can take one surface or the whole function, run by a senior team on top of your operations layer.
What is generative engine optimization (GEO)?
GEO structures content and metadata so a business gets cited as a source by AI answer engines, ChatGPT, Perplexity, Claude, and Google AI Overviews. Tactics include quick-answer-shaped content, entity stacking via schema, llms.txt, AI-crawler allowlisting, and citation tracking. It sits alongside classic SEO; the two rankers are different, and most firms have not built for GEO yet.
How is this different from a marketing agency?
An agency runs marketing in isolation. Zyos runs marketing on top of the operations layer it rebuilds first, with SEO, GEO, ads, content, CRM, and analytics stitched into one measured system. Marketing that ignores operations is brittle; marketing built on a readied foundation compounds. It is one of five verticals, not a standalone shop.
How do you measure marketing?
Against business performance, not vanity metrics. GA4, Google Ads, and Facebook Ads feed one instrumented source of truth for cross-channel attribution, with rank and citation tracking on the queries that move pipeline, reviewed on a monthly delivery cycle against your goals.
Where do AI agents fit in the Marketing vertical?
Agents are a delivery mechanism. They stitch signals across channels, draft content for editorial review, and keep paid optimization continuous, always with humans in the loop and a senior team accountable for the outcome.
Marketing that compounds
On top of an operations layer built first.
Marketing that ignores operations is brittle. Marketing built on a readied foundation compounds. That is why this is one of five verticals, not a standalone agency.